Showing posts with label business case. Show all posts
Showing posts with label business case. Show all posts

Wednesday, January 26, 2011

Introduction & Background

In this are, the current state of the business is described and any related history relating to the development of the product.
Example for the development of a new product are:
Competition
The changing needs of the target markets
Escalating cost
Not Meeting the service level expectations

Tuesday, January 25, 2011

Executive Summary


What is the product?
What are the risk?
What are the barriers? (funding etc)
What is the proposed selling price?
How much will it cost & what is the funding source?
How does the product meet the needs of the market?